Recently, Google introduced two major features in their SERPS i.e., the news and the map features. With the news feature, one can see the popularity, the number of updates, and the number of new pages which are being updated every day. One can also see which are the most popular search terms used by the visitors of that particular site. In addition to that Google, Maps feature helps the marketers to check the ranking of a website based on the location of its visitor location.
One can see that both features are very useful for the marketer. However, with the introduction of the new Google Panda and Google Penguin, the SEO world has undergone a sea change. With the new features, one can clearly see that the SEO marketer has to change his/her strategy, and adopt new techniques, and patterns. The new algorithms and algorithm changes by the search engines have really turned the beginners’ tactics of SEO, upside down. Now, it is a tough job for the SEO experts to maintain their rankings.
If you want to stay on top of the game, you need to check out and use all the new content and new ranking optimization tools. Check out how search engines are changing their algorithms. One of the major things that have become quite evident recently, is that the number of pages is reducing day by day. According to one of the new analysis, Google has reduced the number of pages which are being shown in the search results rankings. The reason behind such an alarming trend can be attributed to the bad optimization practices, the inclusion of temporary links, and unethical link buying etc.
Now, it is clear that the competition has become quite tough for a SEO specialist. Hence, if you are an SEO specialist and want to maintain your rankings, there are few important things that you need to do. Among many essential SEO factors that are crucial for all the online businesses, one of them is to make sure that you publish content regularly. You need to publish content regularly, so that the search engine crawlers will visit your site frequently. Also, the crawlers can easily identify the new page content when the site is published.
Another way to stay on top of the game is to buy new services from a well reputed SEO provider. The first thing that you need to remember about the right SEO solution provider, is that it should be able to help you achieve a strong and consistent online presence. If the provider cannot achieve both these things, then it is obvious that you will not be able to stay on top of the search engine ranking. Hence, before you invest in these services, you have to make sure that you have selected the correct SEO solution provider.
If you want to check ranking of website of a website, then there are several ways of going about it. One of the easiest methods of checking ranking of a website is to use the Google rank checker tool. This tool is available free of cost. All you have to do is to enter the website name in the Google search box and click on the search button. Within a few seconds, you will get all the information regarding the name, address and other important data related to the website.